Network Marketing Training - "The Power of Successful 3-Way Calls To Build Your Business!"

Three way calling! Three way calling! You gotta do three way calling in The Network Marketing Business!

You may be wondering what all the talk is about concerning three way calling in the Network Marketing Profession.. Good point! You need to have an understanding of what it is, and basics of doing it. It is an effective way to do this business and very cost effective as well.

Understand….once you have contacted your friends and family , you need to do what is called a three way call with them, with your Network Marketing sponsor on the line.

This will do three things:

1)Build credibility.

2)Validate you and the product.

3)Help train you as you listen to your sponsor talk to your Network Marketing prospect.

What is 3-way calling in the Network Marketing Profession?

It is a technology and a tool available from your local phone company that allows 3 people to talk to each other on the phone. We use it in Network Marketing to train, validate, and help you “earn while you learn.”

Let your sponsor in the Network Marketing company you are in walk you through. They are there to help you and guide you in the early stages of your business. Contact your telephone company to install it on your line. It runs about 5.00 a month.

How do you do a three way call?

It is as simple as 1-2-3.

You call your sponsor, and give them a short background on the prospect, (name, age, occupation etc) and then press the “flash” button on your phone, or the receiver button, and then dial the number of your friend, and then when it starts ringing, press the “flash” button again, and you will have both parties on the line.

A three way call is broken down into three parts:

1.) “Introduction”

This is where you introduce your sponsor to your prospect:

* Do not let them carry on a conversation with you first, and then tell them someone is on the line…it is embarrassing to everyone!

Have I caught you at a good time? Great! I have a friend/ associate/expert/partner/ -Steve- on the line who is an expert with this product and company, and I was telling her about you, and she wanted to meet you…Karlton, are you there?

Stay quiet and listen to your sponsor.

2) “The Expert” - your sponsor or upline who is calling with you.

During the call, your sponsor will reaffirm what you have told them. And also validate you. There are many different ways to do three ways, but always ask questions about the prospect, and show you are INTERESTED IN THEM! Your sponsor will also help get your prospect to the next event, and also say something about you as a serious player in this business-(and if you are doing three ways –you ARE!)

3) “The Summary” or Next Move.

This will be to summarize what has been agreed to by the prospect, and also to thank them for their time and how forward you are looking to see them.

Lisa, I am so excited about you meeting Mary tomorrow night, and I know that you will enjoy our get together! See you tomorrow night!

Practice with your sponsor over and over, and get three ways down. Network Marketing is driven by three ways, and it is the most powerful tool there is for third party validation, and recruiting.

The secret to a powerful three way in Network Marketing?

ROLE PLAY-ROLE PLAY-ROLE PLAY.

Get your new distributor and make sure they practice, drill, rehearse three ways. The more that they do, the better they will become.

Three ways are the secret to YOU experiencing massive Success in the Network Marketing Profession.

"What Microsoft, McDonalds & General Motors Know That You Don't . . ."

Just a short time ago Facebook asked one of my mentors to be part of a focus group on advertising.

While Facebook was trying to get information that would help them deliver more effective ads, the theme was very evident... getting results from ads is getting harder.

Martin Lindstrom author of “Buyology” says that most of the advertising out there is ineffective. And he should know, being a part of the largest nero-marketing study in history.

Brain scans on over 2000 volunteers prove that why we buy something isn’t usually for the reason we think it is.

Of course this isn’t anything new to marketing professionals. In fact, that’s why even huge companies like MicroSoft, McDonald’s and Pepsi are desperately trying to find alternatives to mass marketing.

Ads are just not working anymore.

This is great news IF you are in network marketing!

Why?

Because network marketing companies are designed to largely bypass the traditional advertising model.

Network marketing is about individual relationships - the duplication of small effective efforts.



 *Special Note: Click HERE NOW to get our FREE Report that'll help you know exactly "How to Choose The Right Home Based Business Model For YOU!"

This is why you shouldn’t pay attention to anyone telling you that mass advertising - just getting your message in front of more people - is some kind of secret weapon for growth.

In network marketing it really never was.

Network marketing is about thinking small.

This should come as a huge relief to anyone who thought that they couldn’t build a network marketing business because they didn’t have enough money to promote it.

The key to success in network marketing comes down to the same principle difference between selling painkillers and vitamins.

In the retail world, the sale of painkillers increased by over 600% between 1997 and 2005. Vitamins are estimated to have grown by 12.8% and 71% for this same period. And total sales for pain killers is much larger than the total sales of vitamins.

The reasons for this are many but it’s safe to say that people are much more interested in getting rid of a pain they already have, then they are in preventing one they might have in the future.

For example... Like being able to eliminate having THE PAIN OF  HAVING to buy 10 different supplements to address their health goals and instead just take The 10-In-One Chewable All-Natural Nutritional Supplement by GBG that saves people over $125 monthly AND delivers much better results.

This is a valuable marketing lesson as well.

If you’ve ever felt like an underdog surrounded by wolves because you can’t afford mass marketing, build a web site or get traffic to your blog I have good news!

Even if you could afford it, you’d just be wasting your money.

Let me show you how to use what you already have to find more interested prospects and sign up more business builders.
 

You DON'T Have To Be A Direct Marketing Expert To Succeed In Network Marketing

Did you know that the Internet has done more to change network marketing than any other technology in the history of mankind?

This might make you think that if you want to succeed you have to put your business online and become an expert in...

- Building Websites
- Search Marketing
- Site Optimization (SEO)
- Social Marketing (Facebook)
- PPC Ads
- Blogging
- Email Campaigns
- Copywriting
- and a whole lot more.

Which begs the question: Whatever happened to the concept of the ‘simple, duplicatable business’ like this one?

Do you really have to be a marketing expert to start earning a real profit in your network marketing business or are you being sold a basic fallacy?

In a previous article I talked about why a network marketing company would pay you.

In this article, I want to address the question I most often get in response to that revelation and that is...
“Do I have to be a marketing expert to make my business work?”

Well in short, NO.

But you could be forgiven for thinking otherwise.

If you look at the courses on building a network marketing business that have come out in recent years or listen to all the chatter you might believe that you might have to learn how to run a website, do search marketing, site optimization, social marketing, PPC ads and more.

And sadly I’m guilty for contributing to this myself. I’m on record in my publications, courses and campaigns in the late 90’s and early 2000’s for saying that marketing skill is a vital component for success.
and it is...but the devil is in the details.

The reality is that network marketing has changed an awful lot in the internet age. I’ve watched business boom and bust almost overnight as result of this revolution in communication.

It’s easier than ever to get your message out... but it’s also easier than ever to make mistakes, step on the gas, spend a lot of time and money before you realize that you’ve blown your tires but are still in the parking lot!

Which get’s us to the basic fundamental fallacy of needing to be a direct marketing expert in order to build a network marketing business...

The power of network marketing as we mentioned in the 1st article in this series is in relationships and genuine human connections. But if we stop there we are not really capitalizing on what makes network marketing network marketing - duplication.

Without duplication in your business you have a sales business at best. And it may be a good sales business and you might like doing it but it’s not network marketing. You have to be an expert at more than just marketing to get rich this way!

Yet with duplication, you can take what would otherwise be viewed as modest or even insignificant sales and exponentially multiply them to something extra ordinary.

But to get true duplication you need a system and education process that's simple enough to learn quickly - one that let’s you learn as you grow AND without stepping on each others toes by competing in the same venues for clicks and responses.

This is where being a direct marketing starts to break down for network marketing.

In order to be successful in direct marketing you not only have to be able to creatively apply consumer psychology or use triggers and motivating factors to connect with the prospects primary wants... you have to test your ads and approaches to find the right mix. And your have to continually test not just to look for improvements but to adapt to changes in the economy, politics or your competitors.

And while you might be able to learn concepts and theory from a course or even a mentor it’s not something that can be done without a significant budget and the patience to stick it out while you test.

Everyone would be spending a lot of time, effort and money reinventing the wheel... which makes sense if you have created or your own exclusive product but not if you are a distributor for a network marketing company.

Which is my biggest issue with making direct marketing such a large component in a network marketing organization - most people don’t have the time or budget to make this a duplicatable option - not to mention that there is a limited venue for advertising or promoting your offer - so if you did duplicate you would quickly be competing with others in your same company, downline and upline.

Everyone would be spending a lot of time, effort and money reinventing the wheel... which makes sense if you have created or your own exclusive product but not if you are a distributor for a network marketing company.

The good news is that you don’t need to focus on being a direct marketer to make network marketing work.

When you focus on learning how to connect with prospects both cold and warm - focus on building relationships and solving problems you learn some of the most essential elements of direct marketing in the process!

Why? Because creating successful relationships has a lot to do with understanding how people think.

In the group of Certified Home Based Business Consultants & Coaches  I work with , mentoring ordinary people like us to achieve extraordinary success, we focus on teaching marketers how to ask the kind of questions that allow the prospect to relax and reveal their true motivations.

Yeah, we teach about benefits and trigger. We even talk about how to build a website and use email in follow-up. But nothing teaches you how to be a better network marketer than personal contact and interaction.

And that’s 100% duplicatable for anyone that wants to actually do it!

So How Do YOU Explain Network Marketing???

Do you ever have trouble explaining network marketing to a prospect or family member? Do you find yourself getting rabbit trailed on percentages or levels?

It's not uncommon for people in a network marketing business to have trouble explaining it. Which is why I'm going to help you get clarity in this article & this one published on this blog earlier.

In this article I explain how network marketing works best - including the role your company and product play as well as the role you and your team play. In the process I also clear up some terminology questions regarding the difference between network marketing and the many other names given to it.

So ...

Is It Network Marketing or Multi-Level Marketing (MLM)?

A lot of people wonder if their business is Network Marketing or MLM, which is short for Multi-Level marketing.

Typically speaking these terms are used synonymously - they are basically used to represent the same thing.

However, they are subtly different. I’ll show you how in a moment... but first lets discuss why there are two names for the same thing.

The network marketing industry... which is what it is typically called now... has a history of calling itself different things.

Even today, you’ll hear marketers say... we’re not MLM, or we’re not Network marketing... and they come up with novel new names to suggest they have some brand new way of doing business.

Why? Because they want to counter ingrained conceptions...

The reason network marketing became a popular term in the mid 1980’s was basically because many people in the general population had a negative association with the term multi-level marketing. And this was primarily due to some of the manipulative and hype laden marketing approaches used in the industry.

A new name might work for a while... but it won’t solve the underlying problems - which is why learning how to build a network marketing business properly is so important.

So let’s get down to what really matters... what is this business all about? We all know the typical organizational chart that starts with you and spreads down.

There’s you... the people you brought in to the business - customers and promoters... and then there’s the people they bring in.

Organizations don’t grow symmetrically like this in the real world by the way...

Most of the time you’ll see this go on for a number of levels and when it’s talked about, it’s usually in terms of earning commision on this network. 5 percent on this level, 10 percent on this one... you know the drill.

But that’s not the complete story... and I think it creates a lot of misunderstanding.

Misunderstanding that will lead you to marketing methods that don’t work for this type of business and create the need to reinvent a name - rather than reinvent the way we do business.

Let me illustrate two sides of how this business really works... at least in the most successful way.

On one side of the equation you have your company... your downline customers purchase a product or service from this company. The company in turn pays you a commission based on some published plan.

=> Click here now to see what a pay plan that's truly fair to you should look like!!!

Now this can happen for each level... which is why we call it multi-level marketing.

On the other side you have the picture of promotion - how does this network get created?

What’s different about network marketing is the level of personalization that’s involved vs. other businesses.

Building a network is a lot more than about making a one time sale...it’s about establishing and creating a relationship with the people in your network.

This happens through conversations... not mass marketing. Even if you generate leads through ads or get them from a lead company ... you need to have conversations in order to build these relationships.

 It’s these conversations... and the mentoring on how to have them, that is the network marketing part of the equation.

What you end up with is a network of interpersonal relationships and it’s these relationships that create a customer and product experience that is hard to find in the retail world.

As long as you don’t lose site of this truth... what you call the business really doesn't matter!

If you want to learn more about how to effectively build network marketing relationships without hype or manipulation and work personally with Certified Network Marketing Consultants & Coaches, who are active in the Profession on a daily basis then click HERE now.

MLM/Network Marketing's Biggest Secret Fraud You Don't Know That's Limiting Your Experiencing Success

Are you impressed with people showing you checks, account snapshots or telling you how many people would pay them big bucks for advice?

If so, you’re in for a lot of network marketing disappointments.

Here’s why…

Gurus and the 'get-rich-quick' crowd love to use those things to distract their readers from something – usually something big and important. Like a hunter distracts his prey with a lure, they hope you don't notice obvious holes in logic and contradictions.

Here’s a prime example I recently stumbled on…

I heard about a lady that claims that she charges $1,500 an hour for coaching but that she just doesn’t have the time to do very much of it. That didn’t seem right.

I pulled out a calculator and crunched a few numbers...

Here’s what I found:

Coaching just 8 hours a day would net her $12,000 a day. Doing that for just 5 days a week would net $60,000 a week or $270,000 a month. That's more than she actually claims to make! Let’s be real, that’s not exactly a grueling schedule is it? So why not?

By itself this might just make you go "hmmm." But the fact that she also claims to have thousands of people just waiting to shell out the cold cash for her advice should serve as a signal that the hunter is nearby.

Here’s a different angle...

There are people that talk about how stupid it is to contact your warm market or that only idiots buy leads. On the surface that might make sense to some – especially if you’ve called leads without much luck.

However, the solution may actually be a trap…

Generating your own leads sounds like it would make sense. In many ways it does. There is an element of truth that self-generated leads are better quality. But, it’s very misleading.

Generating your own leads has a much larger learning curve than even calling leads or prospecting your warm market. Over 90% who advertise or attempt to generate their own leads never generate over 5 requests! Most spend a lot of money or a lot of time only to end in the same place they started. And those that do generate requests learn real quickly that they aren’t all real prospects.

When you look below the surface you’ll see that what’s actually being taught is that you promote the guru’s product or service. Again, not a bad idea by itself - until you find everyone doing it, the same way, in the same place! That’s like starting a Chinese Restaurant in a strip mall filled only with Chinese Restaurants!

The real master key to success in network marketing is in learning how to communicate with prospects. You MUST understand what emotions and triggers come into play and when. Humans are not simple creatures – so it’s not a simple answer – but it’s not a difficult one either – provided you are able to learn and stay dedicated enough to get through the learning curve.

That’s not something most people will do. Yet that’s precisely what gives network-marketing value! If anyone could (and would) do it, what would it really be worth? About the same as flushing a toilet!

Network marketing companies will pay you for your ability to generate sales. Not for videos you post to YouTube. Not for Tweets, blog posts, Squidoo Pages, Linkedin connections – nothing else except sales. So build your skills, become the leader and stop competing with the hordes of followers.

So do the math, use a little logic - you’ll save yourself some dough and be one step closer to true success.

Click here now to connect with a Team of Certified Home Based Business Consultants who will work with you up close and personally DAILY until you achieve the success you deserve in network marketing

The Power of Asking Your Prospect A Negative Question

There is tremendous power in asking your prospect a negative question.

Try starting your presentation with a question such as:

1. Why do you want to invest your time in a part-time business?

2. Why are you interested in adding more work to your week?

3. Why do you want to sacrifice and starve yourself just to lose a little weight?
These types of questions appear to be negative. However, your prospect will assume that he wants what you have to offer and will sell you and himself on the benefits of your offering.

For example:

You: Why do you want to invest your time in a part-time business?

Prospect: Well, I'm just not making enough money in my present job, and I can't see myself pushing paper from one side of the desk to the other side of the desk for the rest of my life. I want a change and I thought I could test the waters by trying a part-time business. I don't want to risk what I have, but I do want to try something that will reward me very quickly & profitably.

Just make a list of appropriate "negative" questions for your business and test the results for yourself.

Network Marketing Training | MLM Training: "Why People Join The MLM/Network Marketing Business" by Warren Little

Why Do People Join MLM Anyway? Why Look at MLM? People join MLM companies for many different reasons.  Here's a partial list.

Join MLM as a social activity MLM is a great place to meet people and have fun. There are business meetings, training meetings, cruises, cookouts and fireside chats where you can meet lots of new friends. Conversation topics are normally business and personal-growth related. I know many people who have found their spouse in MLM because there are so many people and so many events one can attend.  Every 12-18 months most MLM companies hold national or international conventions where people meet from all over the world. This is a great place to meet people. Personally I’ve made friends in over 20 different countries. It’s rare to find an organization outside of MLM with as many opportunities to meet people and socialize.  Another aspect of social activities is working with friends and/or family members. I’ve seen very often that couples would like to work together in their own business - MLM offers that opportunity. Join MLM to transition into business ownership. Most people work as hard as they can in whatever job they can find to keep up with expenses. They feel trapped because they HAVE to go to work to pay the bills. MLM offers a way out of the typical job trap because a person can work their MLM business part-time until they earn enough income to quit their full time job - if they desire to do so.  I’ve met professionals who have replaced their income through MLM, but love what they do so much that they continue in their old profession - but without the stress of having to make living with it. Personally, I’ve seen doctors, artists, school teachers and architects do this.

Join MLM to help people. Suppose the MLM company you join helps people with weight management. As you get trained in how to sell products, you learn a lot about the subject of weight management.  This knowledge allows you to help other people with weight management issues. I have also known very wealthy people to join MLM because they want to help people earn more money and achieve the lifestyle they’ve enjoyed.  Rarely can a person who has become wealthy in a traditional business be able to help their friends also become wealthy; MLM is the exception.  When you’re able to help someone overcome a weight management problem that they’ve struggled with, or help someone improve their skin condition, or help someone achieve financial freedom, it’s very rewarding because you know you’ve made their life better. Join MLM to live where you want to live.  I’ve met several people throughout my travels that joined MLM because they fell in love with a particular part of the world and wanted to live there, away from the “rat-race lifestyle.”  That you can work from home in MLM is very enticing to many people. Not only can you work from home with MLM, but you can work from ANY home. I have met people who live on a boat and build their MLM business.

Join MLM as a retirement alternative or addition. Today in the United States only 40% of people who work actually have a retirement account. Of those who have a retirement account of some kind, the average account balance is $29,000.00.  This will not afford the average retiree the money to pay predictable expenses (mortgage payments, utilities, food, auto expenses, etc.).  The $29,000 certainly won’t afford any unpredictable, catastrophic expenses such as medical costs. MLM offers a way for a person to create an income as an alternative to standard retirement plans or to augment their current retirement plan. Join MLM to create wealth. Yes, wealth is available to people in MLM. It will require as much effort (and results) as creating wealth using any other business method. You cannot shortcut the effort in the creation of wealth.  But with MLM it doesn’t require as much start-up capital expense as with most other wealth-creation options. I did not write that it would require NO start-up capital; just less. Incidentally, I have accomplished all of the above through MLM. It is absolutely doable!

Why Corporations Like MLM As Harvard-educated Professor Charles King and I discussed, all businesses, churches, politicians, schools, etc. know that word-of-mouth advertising is the most effective and efficient form of advertising. It’s effective because the advertising is coming from a trusted source - a friend, a family member, an acquaintance; it’s efficient because the company does not have to pay for advertising that doesn’t reach the customer. If a company sends out 1,000 post cards telling people where their store is located and only 1% of the 1,000 come into the store, then 99% of the advertising was wasted. If a company spends 450 million dollars on an advertising campaign but only sells 100 million worth of products, they have lost 350 million dollars. Corporations love doing business with MLM companies because they only pay for results. They pay no advertising expense until the product is sold. The other reason corporations like MLM is because they’re paying for advertising that benefits the consumer. Let me explain: if a company (such as T-Mobile) hires celebrity Catherine Zeta Jones and pays her 20 million dollars, that 20 million doesn’t benefit the consumer. As charming as Catherine Zeta Jones may be, she adds no value to the consumer. In network marketing, that same 20 million dollars goes to distributors who have (hopefully) mastered the product and are able to explain it to the consumer. MLM companies pay for production, not for coming to work The word production means “something produced.” If a non-MLM company hires a sales representative to sell their products, they normally pay the sales rep a salary plus commission on the sales of the products sold.They do this prior to knowing if the sales rep will sell anything at all. If the sales rep never sells anything, their salary is a wasted expense. In multi-level marketing, the company ONLY pays a commission when a product is actually sold. That’s paying for production instead of paying people to come to work whether they produce a sale or not. Conversely, if you’re the type of person who seeks ways to hide from producing, you’ll hate MLM if you continue that same non-productive activity. Best possible use of your time If you are a productive person, you will want what MLM offers. You can create a pay raise any time you want. In addition there is little or no limit to how much money you can make. But most importantly, you’re multiplying your time instead of expending it. There are three things you can do with time: Expend it, invest it, and/or multiply it. As an employee, you’re expending your time. Expend 8 hours, get paid for 8 hours. In MLM, you train another person to do what you do - that’s investing your time. You work 8 hours, the person you trained works 8 hours - you’re [theoretically] getting paid for 16 hours of work. If the person you trained trains someone else, you’ve multiplied your time. Don’t brush by this statement… IT IS THE REASON MLM IS SO POWERFUL. Most people don’t understand this part.