HOW TO CHOOSE THE RIGHT MLM COMPANY FOR YOU?
If people would honestly ask and answer the 4 questions below, they could quickly eliminate 90% of the opportunities, mlm or otherwise within the market place.
When I am looking at a business model, the main question I want answered is number two.
Years ago I read an article in Success Magazine that said "If people WANT what your selling, you'll get Rich!" I have never forgotten that statement, and it has been one of the foundational principals on which I evaluate any business model.
Until that time in my career I had marketed products and service that I believed in, that people really NEEDED, but they didn't W A N T !
You must honestly be able to distinguish the difference for yourself! I see too many people promoting products and services that do not have mass appeal. There is a delicate balance, on the flip side, some people decide coffee, most of the world drinks coffee that is a great network marketing product, then you run into the challenge of brand loyalty that is talked about here.
The same challenges can occur even in the Wellness market. Let's face it at this point in history, most people either believe and take nutritional supplements, or they don't. If they don't the odds you are going to get them to start is not real good, if they do take supplements you may have to deal with brand loyalty. All of these factors need to be considered when evaluating any product or business model.
In general, the trend is your friend, as long as the trend will make sense to the masses. I know that is kind of confusing, but if you asked me to explain what I am trying to communicate in one sentence that would be it. I want to get in front of a trend, but the trend (product or service) needs to make sense for the masses, and not a small select group of people who wouldn't be buying the product or service if there was not a comp plan attached.
In general, the trend is your friend, as long as the trend will make sense to the masses. I know that is kind of confusing, but if you asked me to explain what I am trying to communicate in one sentence that would be it. I want to get in front of a trend, but the trend (product or service) needs to make sense for the masses, and not a small select group of people who wouldn't be buying the product or service if there was not a comp plan attached.
1) What kind of Income are your looking for?
The first thing you have to ask yourself is, What is your ultimate goal?
I have personally believed that network marketing is about "Creating Wealth" … period.
I believe if you want to make a few hundred extra dollars a month, there are better business models.
If your goal is to create a full-time income and fire your boss, my advice would be to THINK BIGGER. Think Wealth Creation!
2) What is the TRUE market potential for the product or service?
Quite frankly, this is where many people miss it. They get involved in products or services that they personally perceive to be cool or trendy, but they never ask themselves does this product have a real market with people that are not going to actively participate in the business.
Who is going to buy the product? This is a very important question you need to ask, and honestly answer yourself.
NOTE: The Weight Loss Industry is a Multi-Billion Dollar Industry because of cutting edge programs like this one!
NOTE: The Weight Loss Industry is a Multi-Billion Dollar Industry because of cutting edge programs like this one!
3) What does it take to get my initial investment back?
People need to recoup their initial investment as quickly as possible. If it takes enrolling more than 3 customers/members to recoup your initial investment, you need to proceed cautiously.
4) What does it take to make $1,000 a month?
If people that are willing to work can get to $1,000 a month, within 90 days or so, then leaders can create wealth. It is all about getting people into profit as quickly as possible.
There are many good companies, with great people involved in them, but the math simply doesn't make sense.
There are many good companies, with great people involved in them, but the math simply doesn't make sense.
As I stated previously, If people would honestly ask and answer the 4 questions above, they could quickly eliminate 90% of the opportunities, mlm or otherwise within the market place.
However if it is a go on the product or service and upside income potential then you need to do some research.
5) Find a Pinnacle Leader and Plug 100% into their System
In network marketing you are looking for the Pinnacle leader in that company. If you are not familiar with the term "Pinnacle Leader" you can download a free pdf here.
This is the team you want to work with. Get in, and plug in, and the leaders will find you! Yes, most people do business with those they know, like, and trust, but in network marketing, or any business model that can be a recipe for disaster!
I only do business with those that have already done, what I am trying to accomplish.
I only do business with those that have already done, what I am trying to accomplish.
If you are looking at a business model outside of network marketing, then find the best teacher, and plug into whatever training they offer.
Don't miss a conference call, webinar or event, especially within your first 90 days.
Follow the recruiting systems and direction they give you, work your business consistently, put your hand to the plow and go for it!
The bottom line, if there systems have taught other 27%ers to be successful then you can expect be able to duplicate their success.
